Ideas for a creative world

The latest Sköna thoughts, tinkerings, and reflections.

Skona | 21 May

Inside Digital Design at Sköna

Strategies & trends with Louise Abbate, Senior Digital Designer

Trends | 8 May

RSA 2025 Recap

B2B Thoughts | 6 May

The April Billboard Roundup

Skona | 21 May

Inside Digital Design at Sköna

Trends | 8 May

RSA 2025 Recap

B2B Thoughts | 6 May

The April Billboard Roundup

a big yellow triangle contrasting several smaller blue triangles
B2B Thoughts | 4 Apr

Building a SaaS Brand: Best Practices for Long-Term Success

Digital illustration of a woman with her back turned, wearing a green hoodie, looking at a large orange signpost with two white horizontal lines resembling directions. The background depicts a cityscape in purple and blue tones, with abstract shapes suggesting buildings and urban elements.
B2B Thoughts | 1 Apr

The March Billboard Roundup

A bold, geometric abstract illustration featuring a large stylized eye in blue, green, and yellow, surrounded by various shapes including circles, triangles, and diagonal stripes in contrasting colors like orange, lavender, and dark blue.
Branding | 11 Mar

Facing Fear Head On: How Marketers Can Turn Obstacles into Creative Opportunities

Illustration
Branding | 11 Feb

Visma Sign keeps it simple!

A modern, minimalist illustration featuring three upward-moving arrows in different shades of blue and white against a pastel purple background, symbolizing growth, progress, and trends. SEO Description: A sleek and abstract illustration of three arrows rising upward, representing business growth, success, and market trends. Ideal for branding, strategy, and innovation concepts.
B2B Thoughts | 10 Feb

Trends in B2B Branding 2025

A minimalist illustration of a person standing next to a bicycle, gazing at a large billboard with a smiley face and text against a backdrop of bright yellow buildings and a blue sky.
B2B Thoughts | 5 Feb

The January Billboard Roundup

B2B Thoughts | 20 Dec

The December Billboard Roundup

An abstract illustration featuring a person with a bun hairstyle, depicted in a minimalist and modern flat design style. The individual wears an orange garment and looks toward a large yellow sign with two horizontal white lines, symbolizing text or information. The background features a blue cityscape silhouette with geometric building shapes, all set against a dark blue sky.
B2B Thoughts | 26 Nov

The November Billboard Roundup

An abstract illustration of a person with orange hair holding a yellow magnifying glass over one eye, symbolizing close observation or analysis. The background features various geometric shapes in muted colors like green, blue, purple, and dark teal, giving the image a modern, playful feel. The person is dressed in a black shirt and light blue overalls, with a large, expressive eye visible through the magnifying glass.
Skona | 13 Nov

Why Human-Centered Branding Matters in B2B

Let’s create something glorious together

We're your creative partner and an extension to your marketing team: a perfect combination of Scandinavian sensibility and pragmatic Silicon Valley approach to power up your growth—for you and your company.

San Francisco

We heard you left your heart here

Stockholm

Come in and warm up
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Sköna – B2B Creative Marketing Agency

Sköna is an award-winning global boutique creative agency specializing in human-centered branding, design, and advertising. We create bold, authentic brands that resonate and stand out. With offices in San Francisco and Stockholm, we blend Swedish design sensibility with Silicon Valley innovation to deliver memorable, impactful experiences across all touchpoints.

147 Natoma Street
San Francisco, CA 94105
+1 415 494 2854 | info@skona.com
Hornsbruksgatan 19A,
117 34 Stockholm
+46 (8) 50543120 | sweden@skona.com

Let's build a brave brand.