Because events are where digital-first brands become tangible. Great experiential design gives prospects and customers the chance to feel your brand, not just see it.
Our Services
Sköna Experiential and Event Design
B2B brands often live in the cloud, existing mainly in the digital space. At Sköna, we help you translate your brand into the real world—designing event concepts, creating event identities, and building immersive brand expressions that come to life in physical environments. Our role isn’t to plan your event logistics. Instead, we craft the brand experience that surrounds your event—everything from event branding and activations to booth design, signage, and environmental graphics. We ensure your presence is bold, cohesive, and unforgettable. With the right creative strategy, our event design not only drives traffic and engagement but also forges lasting, human connections with your audience.
Our Experiential and Event Design Capabilities
Brand Event Strategy
We start by shaping the creative strategy behind your event. This means defining goals, messaging, and the event’s visual direction making sure every detail connects back to your brand narrative.
Event & Conference Branding
From meet ups to trade shows, we design cohesive event identities and visual systems—logos, stage graphics, motion design, swag, and digital extensions—that make your event instantly recognizable and distinctly yours.
Booth Design & Activations
Your booth is more than a footprint—it’s a brand stage. We design trade show booths that draw people in and create opportunities for authentic engagement. From interactive activations to branded experiences, we make your booth a destination.
Signage, Graphics & Wraps
Every touchpoint counts. We produce signage systems, environmental graphics, and large-scale wraps that guide, engage, and reinforce your brand presence.
Event Activations & Storytelling
We create branded activations that spark curiosity, invite participation, and leave attendees talking. Motion graphics and event videos extend the story before, during, and after the event.
Environmental & Office Branding
Experiential doesn’t stop at the trade floor. We extend event-quality design into your office, turning workspaces into brand environments that inspire employees and impress visitors.
- Scope
Snowflake
Branding Snowflake for massive scale
Snowflake offers businesses of any size, in any industry, the opportunity to be truly data-driven. Since 2016, we’ve helped build the Snowflake brand for every stage of their journey as they evolved from an unknown player to Silicon Valley unicorn to the largest software IPO in history.
- Scope
Mercuri International
Boldly going global with Mercuri
Sales training and consultancy firm Mercuri International was at a crossroads – their existing brand image no longer adequately supported their global aspirations. With over 50 locations across all continents, they needed Sköna to create a bold visual signature that more accurately projected their image in the international marketplace, along with a design language and messaging that clearly expressed their ambitions and philosophy.
Brand Strategy & Messaging FAQ’s
Why does experiential design matter for B2B brands?
What if we already have an event plan—do we still need design help?
Absolutely. Even the strongest plan needs a cohesive creative expression. We ensure your visuals, booth, signage, and activations all tell one clear, compelling story.
How do you make our events stand out from the competition?
We focus on creating memorable brand moments through storytelling, interactivity, and design—ensuring your presence feels human, authentic, and impossible to ignore.
What types of events do you specialize in?
Conferences, trade shows, summits, and product launches. Wherever you need a strong brand presence, we bring design that cuts through the noise.
How do you measure success?
It’s not just about foot traffic or leads. Success means sparking conversations, strengthening relationships, and leaving a lasting impression that keeps your brand top-of-mind.
Let’s create something glorious together
We're your creative partner and an extension to your marketing team: a perfect combination of Scandinavian sensibility and pragmatic Silicon Valley approach to power up your growth—for you and your company.
