Our Services

Sköna Websites and Digital Experiences

Your website is often the first place people meet your brand—so it should feel unmistakably you. At Sköna, we design and build digital experiences that balance form and function: sites that look sharp, work flawlessly, and tell your story in a way that resonates. We’re not tied to a single platform or tool. Instead, we choose the right technology for your goals and your users. From intuitive UX/UI to scalable back-end development, our team creates websites that are clear, compelling, and built to grow with your business.

Let’s build digital that conv

Our Websites and Digital Experiences Capabilities

We design and build digital products that do more than look good—they work hard for your brand and your users. Our approach is collaborative from start to finish, combining strategy, design, and development to create solutions that feel seamless, purposeful, and distinctly yours.

  • Website Audit and Optimization

    We evaluate your website’s performance, user experience, and content, providing actionable insights to enhance functionality and increase conversions.

  • UX Strategy and Information Architecture

    Our UX experts create logical, user-friendly frameworks that guide visitors smoothly from landing to conversion.

  • User Journey Mapping

    We map every customer touchpoint to ensure your digital experience feels seamless, intuitive, and consistent.

  • UI/UX Design

    We create interactive experiences, including ROI calculators, quizzes, and dynamic elements, that drive engagement and deliver value to your users.

  • UI Design Systems

    We create scalable design systems with consistent styles, components, and visual rules that support a cohesive digital brand experience.

  • Performance Optimization Audit

    We assess page speed, responsiveness, and overall technical performance to ensure your site operates at peak efficiency.

  • Front & Back-End Development

    Our developers build flexible, secure, and scalable websites using the latest coding standards and technologies.

  • Testing & Quality Assurance

    We rigorously test every feature to ensure flawless performance across devices and browsers.

  • Website Maintenance

    From content updates to security checks, we keep your website running smoothly and securely post-launch.

  • Campaign Sites and Microsites

    We design high-converting campaign sites and microsites that amplify your message and drive measurable results.

Brand Development Success Stories

  • Scope
Liveramp

Radical simplicity for LiveRamp

LiveRamp built a data enablement platform that allows companies and their partners to better connect, control, and activate data, so they can transform customer experiences and generate more valuable business outcomes. Armed with a new brand, LiveRamp called Sköna to apply it to a website that better reflected the principles of who they are.

VIEW CASE STUDY
  • Scope
RollWorks

Stepping out with RollWorks

RollWorks was founded in 2018 as a subsidiary of NextRoll, with the goal of being the world’s best SaaS-first, account-based marketing (ABM) platform. A few years later, they were ready to level up and move away from their parent branding with a unique personality, a clear, cohesive voice of their own, and a new website to showcase it.

VIEW CASE STUDY

Websites and Digital Experiences FAQ’s

Why is UX/UI design so important for B2B websites?

Because a great digital experience keeps your audience engaged and moving toward conversion. At Sköna, we design intuitive interfaces that simplify complex products and services.

How do you ensure websites align with our brand?

We start with your brand’s identity and messaging, translating them into design elements, tone, and visuals that feel consistent and on-brand across every page.

Can you help optimize an existing website?

Absolutely. We conduct audits, pinpoint friction points, and deliver solutions to improve speed, usability, and conversion rates.

Do you handle both design and development?

Yes. Our team handles everything from UX/UI design to front-end and back-end development, ensuring a seamless, high-quality build from concept to launch.

How do you measure the success of a website?

We track KPIs like engagement, traffic, and conversion rates, optimizing post-launch to ensure your site meets both user needs and business goals.

Let’s create something glorious together

We're your creative partner and an extension to your marketing team: a perfect combination of Scandinavian sensibility and pragmatic Silicon Valley approach to power up your growth—for you and your company.

Sköna Logo

Sköna – B2B Creative Marketing Agency

Sköna is an award-winning global boutique creative agency specializing in human-centered branding, design, and advertising. We create bold, authentic brands that resonate and stand out. With offices in San Francisco and Stockholm, we blend Swedish design sensibility with Silicon Valley innovation to deliver memorable, impactful experiences across all touchpoints.

147 Natoma Street
San Francisco, CA 94105
+1 415 494 2854 | info@skona.com
Hornsbruksgatan 19A,
117 34 Stockholm
+46 (8) 50543120 | sweden@skona.com

Let's build a brave brand.